Monthly Archives: August 2012

PROPORTION REINTERPRETATION

In keeping with the Reinterpretation category, this trend builds on the concept that familiar icons can be refreshed and revitalized by specifically amplifying a single key design attribute. Proportion Reinterpretation explores scaling, stretching, or compressing an object’s proportions. This can be simply scaling the object, stretching it along one of...

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COLOR DIPPING

As designers, we’re always looking for a strong first-read stylistic element that will attract the target user’s immediate visual attention. In the last few years, a trend has emerged that exclusively uses a single color to create this aesthetic hook. Very simply, Color Dipping involves (sometimes literally) dipping a complete...

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